GetResponse is a strong fit if you want email campaigns, automation and lead-generation tools in one marketing platform. It offers a 14-day free trial with no credit card required, so you can test the work before paying.
That range can suit a business that wants to bring several marketing tasks together. The right fit still depends on which plan features you need and how your team works. Try a real campaign, not just a quick tour, to see whether the tools fit your day-to-day needs.
The main question is whether you need more than email sending. If you want campaigns, subscriber tools and other marketing features under one account, GetResponse merits a closer look.
Use the free trial to explore the workflow you need before choosing a paid plan.
Key Takeaways
- GetResponse combines email campaigns with broader marketing tools.
- The 14-day trial does not require a credit card.
- Paid plan features and prices vary by tier and contact count.
- Starter allows one custom automation workflow.
- Marketer and higher plans include unlimited workflows.
- Test a real campaign workflow before you choose a plan.
What GetResponse Email Marketing Includes
GetResponse brings list building, email sending and campaign reporting into one service. Its core email marketing tools include subscriber data capture, newsletters, autoresponders and campaign statistics.
You can manage the main steps of email marketing in one platform. Capture subscriber details, send a newsletter, then review how a campaign performed. Autoresponders can send messages based on a schedule or a subscriber action.
The email editor gives you a visual way to build messages, while custom HTML offers another option for experienced users. You can also use A/B testing, scheduling, click tracking, Google Analytics and custom DKIM. DKIM helps verify that email messages came from your sending domain.
Choose a plan based on the email and marketing functions you will use, not the size of its feature list.
These email features form one part of the wider marketing platform. Other marketing tools, such as landing pages and sales funnels, can support work beyond sending campaigns. Their availability depends on your plan.
For a small newsletter program, list building and campaign reports may cover the basics. A business with several customer steps may also need automation, lead capture or sales tools. That distinction can shape which features matter most.
Decide whether you need only email campaigns or the wider set of marketing functions before comparing plans.
How You Create and Test Email Campaigns
You can start from a template or build the message with the visual editor and your own HTML. The email editor has more than 120 templates across seven categories, giving you several starting points for a campaign.
You can customize templates with images, video, buttons and reusable content blocks. The editor also supports custom HTML for users who want more control over email design.
Design options in the email editor
Pick a template that suits the message, then change its text and layout. Reusable content blocks help you keep common details consistent across emails, such as a call to action or contact information.
The visual editor is a practical choice when you want to arrange content without writing code. If your team already has an HTML design, custom HTML offers another way to build the email. Check the message at each stage as you make changes.
Testing, scheduling and tracking before you send
GetResponse testing can compare up to five subject-header or content variants. You can test one variable at a time, such as the subject line or a section of the email, to see which version performs better.
A campaign can be scheduled for a chosen time, and click tracking can record link activity. Google Analytics can add context about visits tied to your campaign. Use the settings to keep your email activity connected to the tracking you rely on.
| Campaign task | GetResponse tool | What it lets you do |
|---|---|---|
| Design | Visual editor with templates and reusable blocks | Arrange content or add custom HTML |
| Test | A/B testing with up to five variants | Compare one variable at a time |
| Send and track | Scheduling, click tracking and Google Analytics | Schedule a send and monitor link activity |
- Choose a template or custom HTML.
- Edit content blocks.
- Test one variable.
- Schedule and check tracking settings.
Keep each split test focused on one variable so you can tell what changed the result.
What Can GetResponse Automation Do?
A subscriber signup, email interaction, website visit or purchase event can start a GetResponse automation. The workflow builder lets you arrange steps with drag-and-drop controls and personalize messages around behavior.
GetResponse offers more than 41 workflow templates to help you start a journey. Conditions can send contacts toward different follow-ups, depending on what they do or which group they belong to.
Subscriber actions that can start a workflow
A signup can start a welcome email or a drip campaign. Email engagement can trigger a follow-up when a contact clicks or opens a message. These actions let you respond to subscriber behavior without sending every message by hand.
A website visit can also matter. Visited-URL automation can start a message after someone visits a page, while purchase events can trigger a relevant follow-up. Event-based automation can connect other actions to a workflow.
GetResponse can also use contact tagging and scoring to help organize customer activity. Abandoned-cart triggers can send reminders to shoppers who leave items behind. These options can support both basic follow-ups and more tailored customer journeys.
Building journeys with conditions and follow-ups
Use a condition to route a contact based on behavior, then set the next action. A subscriber who clicks may receive one follow-up, while someone who does not engage can receive another. Add only the branches that match a real customer need.
- Welcome series after signup.
- Click-and-open follow-ups after email engagement.
- Visited-URL messages after a page visit.
- Abandoned-cart reminders after an incomplete purchase.
Brevo Standard is described as offering unlimited automations, 500 contacts and 5,000 emails for $18 per month. GetResponse workflow access depends on plan, so compare the limits against your planned journeys.
Map the trigger and the next action before adding extra branches to a workflow.
Which GetResponse Plan Includes the Features You Need?
Starter suits a simple automation setup, while Marketer or a higher tier is needed for unlimited workflows. The one-workflow limit on Starter matters if your business plans to build several custom journeys.
Starter includes one custom workflow, while Marketer, Creator and Enterprise include unlimited workflows. The plans also differ in user access and in the extra tools they include.
| Plan | Automation workflows | Users | Additional plan features |
|---|---|---|---|
| Starter | 1 custom workflow | 3 | Unlimited monthly sends |
| Marketer | Unlimited | 5 | Unlimited web push |
| Creator | Unlimited | 5 | Webinars, website builder, course creator for up to 500 students, premium newsletter subscriptions |
| Enterprise | Unlimited | Unlimited | Dedicated sending domain and IP, SMS, mobile push, AI product recommendations, transactional emails, single sign-on |
All four plans include unlimited monthly sends. Web push notifications are unlimited on Marketer, Creator and Enterprise. That feature is not listed for Starter.
Creator may fit a team that wants to host webinars or sell courses alongside email campaigns. The course creator supports up to 500 students. Enterprise adds tools for larger teams, including a dedicated sending domain and IP.
The number of users can affect team access as much as campaign features. Starter allows three users, while Marketer and Creator allow five. Enterprise has unlimited users.
Choose by the workflow limit and added tools you will actually use, not by the plan name alone.
GetResponse Pricing and Annual Billing
GetResponse paid plans start at $19 per month with monthly billing or $15.58 per month with annual billing. The listed annual prices are lower for the three named paid tiers.
The entry price covers 1,000 contacts, and pricing rises as your list grows. Annual billing is listed as 18% off for Starter, Marketer and Creator.
| Plan | Monthly billing | Annual billing | Listed annual discount |
|---|---|---|---|
| Starter | $19/month | $15.58/month | 18% |
| Marketer | $59/month | $48.38/month | 18% |
| Creator | $69/month | $56.58/month | 18% |
| Enterprise | Custom | Custom | Custom pricing |
The monthly and annual figures show different billing choices, not different contact allowances. Since list size affects the price, estimate your active contacts before comparing tiers. A plan that fits a small list may cost more as the list expands.
AWeber is listed at $25 per month for 1,000 email addresses. That comparison uses email addresses, while GetResponse pricing is tied to contacts. Keep the pricing basis in mind when comparing services.
Annual billing lowers the listed monthly rate for Starter, Marketer and Creator. Enterprise uses custom pricing rather than a public monthly or annual rate.
Compare prices using your contact count and billing term, since those change the amount you pay.
How GetResponse Landing Pages and Funnels Work
GetResponse lets you publish unlimited landing pages on all four paid plans, while its funnel builder starts at Marketer. A landing page gives one signup, lead magnet or offer a focused place to convert visitors.
Each landing page can use forms, video and A/B testing. The drag-and-drop builder helps you set up the page and connect a form that collects subscriber details.
Capturing leads with landing pages
A landing page can focus on one offer without the extra links and choices of a full website. You might offer a guide, invite people to a webinar or ask them to join a mailing list. The form can collect the details needed to follow up.
Landing pages are available without a listed page limit on Starter, Marketer, Creator and Enterprise. That gives you room to make separate pages for different offers or campaign audiences.
Connecting pages to sales funnels
A funnel can connect landing pages with email steps, creating a path from first visit to a later action. For example, a visitor might sign up on a page, receive an email and then see a sales offer.
The funnel builder is available on Marketer and higher plans. You can use this setup to link campaign pages and follow-up steps rather than treating each page as a separate task.
- Lead capture.
- Webinar registration.
- Product promotion.
- A launch sequence.
Match each page to one clear conversion action, such as a signup or purchase.
What Do the Webinar and Creator Tools Add?
A webinar can connect registration, the event itself and follow-up communication within a marketing campaign. On Creator, webinar hosting supports up to 100 attendees, which can suit a focused online event.
Follow-up emails can keep an event connected to the campaign after it ends. You can use them to continue the conversation with attendees or people who registered.
Hosting webinars as part of a campaign
A live or on-demand webinar can help you reach people who want more detail than a short email can offer. A registration page can collect signups, and campaign emails can support promotion and follow-up.
The event can also give your audience a place to learn from your business. Creator webinar hosting supports up to 100 attendees, so consider whether that capacity matches the size of your event.
Turning expertise into courses and paid content
Existing lessons, guides or other material can give you a starting point for a course. GetResponse’s AI Course Wizard can structure existing content into a course in roughly 30 minutes.
A website builder can give creator content a home, while paid newsletter subscriptions can help you offer content to paying readers. If you are planning a site for a local business, online store, blog or portfolio, think about how it will fit with your campaign content.
The website does not need to take over your email program. A clear home for your content can support the campaign, while a simple newsletter may not need a separate site or course.
- Webinar promotion.
- Course creation.
- Paid-content promotion.
Use these creator tools when they support a real audience or content goal, rather than adding extra steps to a simple newsletter program.
How GetResponse Supports Ecommerce Marketing
Shopify and WooCommerce connections can bring product and contact information into GetResponse campaigns. This store data can support abandoned-cart emails and segments based on what customers bought.
Purchase history can help shape follow-ups and product recommendations. A past order gives you a reason to send a related message instead of a broad offer to every customer.
Connecting Shopify and WooCommerce data
Shopify and WooCommerce integrations can import product and contact data. That connection can support abandoned-cart emails, so a shopper can receive a reminder after leaving products in a cart.
| Store connection | Data use | Campaign use |
|---|---|---|
| Shopify | Import product and contact data | Abandoned-cart emails |
| WooCommerce | Import product and contact data | Abandoned-cart emails |
| Either connection | Purchase history | Segment customers based on past purchases |
Check which store data you want to use in campaigns before setting up the connection. Product information can support relevant recommendations, while contact information helps connect store activity with email outreach.
Using purchase history in targeted campaigns
Purchase history can help you group customers based on what they bought. You can then send a follow-up tied to a past order or recommend products that relate to that purchase.
Purchase-triggered automation can start a message after a customer buys. Product recommendations can add another way to make the campaign more specific, rather than sending the same offer to every contact.
- Sync product data.
- Segment by purchase history.
- Trigger an abandoned-cart email.
Build segments around a clear purchase behavior so each message has a relevant reason to reach that customer.
What Can You Measure in GetResponse Reports?
GetResponse supports click tracking and Google Analytics, while Starter reporting remains basic. The Starter plan includes basic reports and Google Analytics, but not revenue statistics or custom reports.
Businesses that need revenue-level analysis should account for this reporting limit. Basic campaign reports may answer simple questions about activity, but they do not replace revenue statistics or custom reports.
Campaign and engagement reporting
Click tracking can show which links in an email received activity. That helps you see whether subscribers acted on a campaign, such as following a link to an offer or a page.
Google Analytics can help you understand campaign activity beyond the email itself. Used with click tracking, it can help connect email links to visits on your site.
Reports can help you judge whether an email reached its intended purpose. A campaign built to get clicks needs different measures from one meant to share an update or announce a new offer.
Understanding the Starter reporting limit
Starter includes basic reports and Google Analytics. It does not include revenue statistics or custom reports, so its reporting may not suit a business that needs a closer view of sales results.
If your team relies on revenue-level analysis, include that need when you compare plans. Otherwise, you could choose a tier that sends campaigns well but lacks a report your business uses to assess results.
Decide whether basic campaign reporting answers your business questions before choosing Starter.
Which Other Tools Can Connect to GetResponse?
GetResponse can connect to named ecommerce, CRM and website platforms, with Zapier and API options for other workflows. Direct integrations include tools such as Magento, Salesforce and WordPress.
Zapier and the GetResponse API offer other routes when a direct connection does not fit. Zapier can connect services through workflows, while the API can support a custom connection.
GetResponse integrations include Shopify and WooCommerce for online stores, Salesforce for customer relationship management and WordPress for websites. Magento is another ecommerce example. These connections can help you link the marketing platform with systems your business already uses.
A direct integration may suit a common setup. Zapier can help when you need to connect services through a workflow, while an API connection can be tailored to a specific data flow.
Before you choose a route, name the information that should move between systems. For example, your team may need contact details to reach GetResponse after a signup. The right integration depends on which tools hold the data and what should happen next.
Map the data you need to move between systems before choosing an integration route.
How to Sign In to GetResponse and Access Your Account
You can open the GetResponse Hub login page and sign in with your password or request an emailed login link. The GetResponse Hub login URL is https://hub.getresponse.com/auth/login.
You can access the account with a password or an email login link. The login page also offers a set-new-password option when you need to create a new password.
Signing in to the Hub
Open the Hub login page in your browser. Enter your account details to sign in with a password, or choose the email option if you want a login link sent to you.
The login link gives you another way to access your account without entering a password on the sign-in page. Use the email address tied to your account so the message reaches the right inbox.
Requesting a login link or setting a new password
Use the login page’s available options to request a link or set a new password. The steps are short and stay within the Hub sign-in page.
- Open https://hub.getresponse.com/auth/login.
- Sign in with a password or request a login link by email.
- Use the set-new-password option when needed.
If you request a link, check the inbox for the email address connected to your account. If you need a new password, use the reset option on the same login page.
Use the password-reset option on the login page if you need to set a new password.
What Support Can GetResponse Customers Use?
GetResponse provides email and 24/7 chat support on all plans, with phone support reserved for Enterprise. Live chat gives you a way to get help at any hour.
Phone support is available only to Enterprise customers. Email and chat are available across the plans, but the right channel depends on how quickly you need help and what the issue involves.
Live chat can suit an issue that needs a quick reply while you work in the platform. Email gives you a way to explain a problem in writing, which can help when you need to describe steps or account details.
Phone support can be useful for customers who want to speak with someone about a complex problem. Since this channel is limited to Enterprise, teams that require phone help should consider that when comparing plans.
Support channels are not interchangeable for every task. A brief question may fit chat, while an account issue with several details may be easier to explain by email. Choose the route that suits the urgency and complexity of the problem.
Factor the support channel you need into your plan choice.
What Do GetResponse Ratings Suggest?
GetResponse’s 2026 ratings range from 4.2 on Capterra to 4.3 on G2 and Trustpilot. Its weighted average rating across assessed review platforms is 4.3.
The 2026 weighted average is 4.3. Scores can help you understand user feedback, but they do not tell you whether a specific plan has the tools your business needs.
The individual scores are 4.2 on Capterra, 4.3 on G2 and 4.3 on Trustpilot. Together, they offer a broad view of user feedback across these platforms.
Use ratings as one part of your decision. The same score can matter less than a missing feature, a workflow limit or a tool you will use every week.
Look at feedback themes that match your own work, such as ease of use or campaign setup. Then weigh those themes against the functions and plan limits that affect your business.
Compare the functions you need with the feedback themes that matter most to your own workflow.
How Does GetResponse Compare With Other Email Platforms?
At 10,000 contacts, the listed lowest prices are $65/month for GetResponse and $150/month for Klaviyo. The same contact count gives you a clearer basis for comparing these email marketing platforms.
Mailchimp Standard costs about $135 per month for 10,000 contacts. Its plan includes branching customer journeys and more than 100 customizable marketing automation templates.
Comparing prices at different contact-list sizes
| Platform | Price point | Relevant comparison |
|---|---|---|
| GetResponse | $65/month for 10,000 contacts | Unlimited sends on paid plans |
| Mailchimp | About $135/month for Standard at 10,000 contacts | Branching journeys and 100+ automation templates |
| Klaviyo | $150/month for the lowest listed price at 10,000 contacts | Price point for the same contact count |
| Neo | See Section 16 | Per-user pricing |
Mailchimp’s free plan covers 250 contacts and 500 sends per month. Its monthly send limits are 10 times contacts on Essentials, 12 times contacts on Standard and 15 times contacts on Premium.
GetResponse and Klaviyo list their lowest prices for 10,000 contacts at $65 and $150 per month, respectively. These figures give you a shared list size for comparison, but the plans still differ in tools and send limits.
Comparing support, automation and plan limits
Mailchimp Premium includes 24/7 phone support and onboarding. Mailchimp also offers branching customer journeys on Standard, alongside its automation templates. These features may matter if you need guided setup or more complex paths.
The lowest listed price alone does not show the full value of an email marketing platform. Compare the contact limit, send allowance, automation features and support included at the tier you would use.
Compare each platform at your actual contact count and plan level, since entry prices alone do not show the full cost.
Who Is GetResponse Best Suited To?
GetResponse is most compelling when you will use more than basic newsletter sending. It can suit small and midsize businesses, freelancers, online stores and creators who want several marketing tools together.
GetResponse manages contacts, tagging, scoring and segmentation, but it is not a full CRM with sales pipelines or deal tracking. That difference matters if your team needs to manage sales opportunities as well as email marketing.
Choose GetResponse for a wider marketing setup, not as a replacement for a full sales CRM.
Businesses combining email with broader marketing
The platform may fit a business that uses email alongside lead capture, landing pages or other campaign tools. Online stores and creators may also value having marketing work in one account.
Some templates may feel dated, so you may need to adjust them to fit your brand. Complex automations can also take time to learn, especially when several conditions and follow-ups connect.
That learning time can make a difference for a small team with a simple newsletter. If you only need to send occasional updates, a basic email sender may be easier to manage.
Users who need a dedicated CRM or simpler setup
A full CRM is a better fit when sales pipelines and deal tracking are central to your work. GetResponse can organize contacts, but it does not provide those sales tools as a full CRM would.
Neo Business Plus costs $3.99 per user per month, and Neo Business Max costs $7.99 per user per month. Those are per-user prices, which differ from GetResponse’s contact-based pricing.
Match your must-have workflows and account-management needs to the platform before you commit.
Conclusion
GetResponse is worth considering when you want email marketing and related campaign tools in one place. It is strongest when email supports a broader marketing workflow, rather than standing alone as a newsletter sender.
Your plan choice depends on the automation and business tools you need. A team that builds several customer journeys will have different needs from one sending a simple email update.
Use the 14-day trial to test one real campaign from signup through follow-up. That will show whether the workflow feels right before you pay for a tier.
Start the 14-day trial, build a representative campaign and choose the plan that fits your actual workflow.